Per the client’s request, any identifying information has been excluded.

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We grounded our strategic approach with this client in the determination of desired features and functions for their products, resulting in an innovative product line clearly differentiating them from their competition. Coupled with the alignment of supply chains, customer support and effective marketing campaigns, this built long term brand loyalty and catapulted the client as a leader in domestic appliances.

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Differentiated Product Development and Launch: HygieneShield Fridge Freezers

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A Fortune Global 500 Refines Strategy to Unleash Growth

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