P&C helped this client identify consumer pain points that could serve as the basis for product innovation, and then to commercialize the resulting offerings through manufacturing, distribution, marketing, and customer care. Here, we address clothes that are wrinkled following normal drying cycles.

Further Reading

Beko white

Differentiated Product Development and Launch: HygieneShield Fridge Freezers

Client Outcomes Listing

A Fortune Global 500 Refines Strategy to Unleash Growth

Client Outcomes Listing

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